Škoda Kylaq hits Ten Thousand bookings milstones

Mumbai, December 12, 2024 – Škoda Auto India’s first-ever sub-4-metre SUV, the Kylaq, has achieved a significant milestone, securing 10,000 bookings within 10 days of the opening of bookings. This strong response highlights the growing demand for Škoda Auto’s latest offering in the booming Indian SUV market. Building on this momentum, Škoda Auto India will also embark on an India-wide ‘Dream Tour’ with the Kylaq, connecting with customers across key cities. Starting from the Chakan plant, three Kylaq SUVs will be heading off on different routes over 43-days, covering the length and breadth of the country.

Petr Janeba, Brand Director, Škoda Auto India said, “10 days and 10,000 bookings, without a car in the showroom! For us, Kylaq is a completely new car, in a completely new sub-4m SUV segment. These 10,000 bookings have come without any possibility for customers to experience Kylaq, which reflects the unmatchable trust in the Škoda brand, and we are extremely humbled. We are confident that Kylaq will democratise European technology on Indian roads. The India ‘Dream Tour’ will allow us to bring this exciting product closer to the ever-growing ‘Fans of Škoda’. We aim to create a deeper connection with our customers by giving them a first-hand experience of the Kylaq’s unique features and modern design language.”

The India Dream Tour

Starting from the Chakan plant on December 13, 2024, three Škoda Kylaq SUVs will embark on a nationwide tour covering close to 70 cities across three routes. Each route will explore a different region, heading out in distinct directions before returning to the plant by January 25, 2025. The West-South route will include cities like Pune, Kolhapur, Panaji, Mangaluru, Mysuru, Bengaluru, and Hyderabad. The West-North route will visit cities such as Mumbai, Surat, Vadodara, Ahmedabad, and Delhi, while the third route will head East from Pune, covering cities like Nashik, Nagpur, and Kolkata, among others.

At each stop, prominent public static displays will give customers a hands-on experience of the Škoda Kylaq. Visitors will get an up-close look at its new Modern Solid design and other features ahead of its official arrival in dealerships by January 27, 2025. This initiative provides a great opportunity for customers to experience the Kylaq’s excellence firsthand, further building excitement around the latest addition to Škoda Auto India’s lineup.

The Kylaq

The Kylaq is powered by the efficient and reliable 1.0 TSI engine with a choice of a six-speed manual or automatic transmission, four variants and seven colour options. The Modern, Bold and Muscular Kylaq will truly democratise European technology on Indian roads. The Kylaq will ensure best cabin safety with over 25 standard safety features in all variants, including six airbags and several active and passive safety features. The Kylaq has undergone testing of over 800,000 kms which is more than the distance to the moon and back.

Škoda Auto India has already announced a limited offer for the first 33,333 customers, who get a complimentary 3-year Standard Maintenance Package (SMP). This enables, by far, the lowest maintenance cost within the sub 4m SUV segment, of Rs 0.24/km for 5 years, for the first 33,333 customers. The Kylaq Classic variant is sold out and hence not available for booking anymore, but customers can register their interest and book the variant once the 33,333 bookings are complete.

Further information

Škoda Auto India

Saurabh Dedhia

Product and Brand Communications

T - +91 9503337927

saurabh.dedhia@skoda-auto.co.in

MSL India

Ankit Daswani Group Head

T - +91 9833559433

ankit.daswani@mslgroup.com

Škoda Auto

› is successfully steering through the new decade with the Next Level – Škoda Strategy 2030.

› aims to be one of the five best-selling brands in Europe by 2030 with an attractive line-up in the entry-level segments and additional e-models.

› effectively leverages existing potential in important growth markets such as India, North Africa, Vietnam and the ASEAN region.

› currently offers its customers twelve passenger-car series: the Fabia, Scala, Octavia and Superb as well as the Kamiq, Karoq, Kodiaq, Elroq, Enyaq, Slavia, Kushaq and Kylaq.

› delivered over 866,000 vehicles to customers around the world in 2023.

› has been a member of the Volkswagen Group for 30 years. The Volkswagen Group is one of the most successful vehicle manufacturers in the world.

› is part of the Brand Group CORE – the organisational merger of the Volkswagen Group's volume brands – to achieve joint growth and to significantly increase the overall efficiency of the five volume brands

› independently manufactures and develops components such as MEB battery systems, engines and transmissions as part of the Volkswagen Group; these components are also used in vehicles of other Group brands.

› operates at three sites in the Czech Republic; has additional production capacity in China, Slovakia and India primarily through Group partnerships, as well as in Ukraine with a local partner.

› employs approximately 40,000 people globally and is active in around 100 markets.

Škoda Auto India

› fascinating customers in India since 2001.

› offers 5 models in India – Slavia, Kushaq, Kodiaq, Kylaq and Superb

› present in more than 150 cities across the country with over 260 customer touchpoints

› Achieved 100,000 sales over the last two years – the shortest time the company has achieved this milestone in the country

Škoda Auto India website - www.škoda-auto.co.in